Full Sales and Scheme Administration Solution for Cover2Me

Developing new products can be daunting, especially when seeking to innovate. Delivery chains without synergy, comprised of disconnected development, policy sales and claims teams, can stifle otherwise winning products.

To support innovative new protection brand, Cover2Me, Rightpath delivered the alternative approach, a 360° solution for full scheme administration, ensuring synergy between every part of the product lifecycle.

Cover2Me
New brand, Cover2Me’s first products are personal lines Accident and & Sickness, and Accident, Sickness and Unemployment cover. Cover2Me differentiates itself from its competitors in several ways, not least of which is the ability for customers to buy directly from its website, instantly. By comparison, the standard income protection sales model found elsewhere features an application process that necessitates a call back by a sales agent, an awkward process which most consumers reject.

To achieve its vision, Cover2Me turned to Rightpath’s development resource, Digi2L. To meet their objective, Digi2L developed a streamlined, easy-to-use, bespoke quote and buy system designed to make the journey from policy price to sale as quick and transparent as possible.

This, combined with a striking visual identity, also delivered by Digi2L on behalf of Cover2Me, is just one aspect of the full solution.

Cover2Me.com

Full Product Lifecycle Delivery
The full 360° solution provided to Cover2Me also includes policy sales, administration and claims, each aspect delivered by Rightpath Insurance Solutions, ensuring a lean and fully joined-up approach to product management and scheme delivery for the full product lifecycle.

Cover2Me successfully launched for direct sales in July 2023, and for aggregator sales in February this year.

Rightpath’s 360° solution is a proven approach that allows for a bespoke yet unified service mix, delivering successful schemes, end-to-end. Cover2Me is one of five insurance brands currently delivered by Rightpath using this approach.

Real-Time Reporting
In addition, insurers benefit from Rightpath data-centric approach to real-time reporting, with secure client dashboards providing up-to-the-minute scheme performance data and configurable report downloads.

For more information on full scheme administration from Rightpath Insurance Solutions, contact us today on: 01268 214096, or email us at marketing@rpisolutions.com.